NEWOne idea, 192 testable variations

“Be consistent” won’t be enough.

Post every day and the algorithm will reward you — you’ve heard it a thousand times. Consistency is table stakes. The feed doesn’t pay averages, it pays outliers. Viral takes the idea only you can have and multiplies its chances.

Free 7-day trial. Cancel anytime.

Two kinds of games. Opposite rules.

A salary is a normal game: results cluster around an average, and showing up is the strategy. The feed is not that game.

So play it like the professionals of outliers.

Venture capitalists stopped trying to predict winners decades ago. Their playbook maps one-to-one onto content.

Many shots

Ship a portfolio of variations, not one perfect post. Exposure beats prediction.

Study the outliers

Not the averages. Score every video in your niche against its creator's own baseline.

Isolate the variable

Hook? Angle? Format? Find what actually made it work, so it's repeatable.

Feed the winner

Sequels, formats, adjacent angles. Winners get resources; losers get cut fast.

PHASE 1Understand

Study the outliers in your niche

Name the creators you respect.

Viral pulls their full catalogs and scores every video against that creator's own median.

You get the true outliers, with what made each one work.

1 / 3
PHASE 2Test

Turn one idea into a testable spread

The idea is yours — Viral never writes it for you.

You author the dimensions that matter: who it's for, the angles, the hooks, the formats. The machine mixes what YOU wrote into every combination worth testing.

You write 15 lines; it builds the portfolio.

PHASE 3Double down

Feed what the feed rewarded

When a variation breaks out, don't celebrate — exploit.

Viral diagnoses why it worked, then builds the follow-ups: sequels, repurposed formats, adjacent angles.

Winners get resources; losers get cut without sentiment.

The machine can't be creative and we won't pretend it can. The idea is yours.

Viral can't promise you a hit either. Nobody honestly can.

What it does is multiply your surface area for luck: more smart shots on YOUR idea, every outlier studied, every winner exploited instead of wasted.

Questions

Pricing

Three plans. Every one starts with a free 7-day trial. Yearly gives you 2 months free.

Creator

For creators posting a few times a week

$20/ month

7-day free trial. Cancel anytime.

Features

  • 100 credits / month
  • All products, one item at a time
  • Outlier research on your niche

Pro

Popular

For creators and managers testing at full cadence

$50/ month

7-day free trial. Cancel anytime.

Everything in Creator, and:

  • 300 credits / month
  • Everything in Creator
  • Full test spreads unlocked
  • Double-down follow-ups

Business

For teams and agencies running multiple accounts

$100/ month

7-day free trial. Cancel anytime.

Everything in Pro, and:

  • 800 credits / month
  • Everything in Pro
  • Comfortably runs several brands at once

Stop trying to write the winner. Build the portfolio that catches it.

Build the portfolio that catches the winner.

Free 7-day trial. Cancel anytime.